Journalism AB/Journalism and Mass Communication MA(Public Relations)

Career and Academic Opportunities

The Master’s program with a concentration in public relations is designed to prepare aspiring students to be highly competent, socially conscious, and engaged leaders in public relations with advanced knowledge, expertise, critical thinking, digital analytical skills, and a global vision. The program is tailored to help students step up from the gained tactical knowledge to a more strategic, innovative, and managerial approach to launch their career in public relations and related areas such as corporate communication, stakeholder engagement, crisis & internal communication, external relations, public affairs, financial communication, integrated communication, etc. The intensive program features courses in theory learning and application, digital analytics, ethics & diversity, research- and data-driven strategy creation, leadership capabilities & capacity, and trends in global communication. Students will have many opportunities to learn from and interact with top leaders in the industry and from the world to gain real-world work experience and industry insights.